Japan’s interpretation of American fast food culture doesn’t express the same opinions Americans have towards McDonalds. The commercial expresses McDonalds as a restaurant serving high quality food and fast. It shows food that is very well displayed and employees who are very happy at what they’re doing. The U.S. sees a different side of McDonalds as a greasy fast food stop with anything but real ingredients. Employees often complain about the low pay so it might come as strange for Americans to see these employees happy. It may translate well to other branches of McDonalds in other country due to the heightened food quality standards. For example, in Japan, food is made to order and if its stays out for more than a certain amount to time they throw it away.

Advertisements