The Three Hour rule confronts the necessity of educational programming on children televisions networks. The Three Hour Rule was conceived because as more and more children watch TV and the impact of TV on children continues to increase, government wanted to ensure there was an educational value to commercial and non-commerical programs. The rule is a guideline that, if followed, ensures a stations’ license renewal. The FCC is only generally concerned on airing three hours a week of education programs, following the guideline guarantees a renewal. However, recently the rule has come under speculation. Most stations are airing the educations programs on early Saturday mornings and the value of the programs are iffy. Majority of the educational programs teach social lessons, such as sharing, acceptance of diversity and self-respect. But very few contain teachings of science, math and other factual learning: textbook information.
Within this Three Hour Rule, both sides have different goals. The stations are only concerned with viewer ratings and obtaining a renewal, despite those who are actually concerned with the education value of the programs. Most American’s are concerned for the future of our country, which is the children who are consuming such large amounts o television, and therefore are concerned with the education value of programs. However, many parents are unaware of the Three Hour Rule and are oblivious to what programs are and are not educationally helpful. With many individuals still not content with the educational value of TV, this rule continues to be an issue.